thegownhouse.com.au | Free Online SEO Audit for thegownhouse.com.au

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.

SEO

URL

Domain : www.thegownhouse.com.au/

Character length : 24

Title

$99 Convertible Dresses Australia One Gown Endless Possibilities – The Gown House

Description

Online convertible gown boutique Australia. Specialising in affordable convertible gowns available in several beautiful colours

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: The Gown House
url: https://www.thegownhouse.com.au/
title: $99 Convertible Dresses Australia One Gown Endless Possibilities
type: website
description: Online convertible gown boutique Australia. Specialising in affordable convertible gowns available in several beautiful colours

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://thegownhouse.com.au/robots.txt

User-agent	Disallowed for the search engines
*	/admin /cart /orders /checkout /7730951/checkouts /carts /account /collections/+ /collections/%2B /collections/%2b /blogs/+ /blogs/%2B /blogs/%2b /design_theme_id /preview_theme_id /preview_script_id /apple-app-site-association
adsbot-google	/checkout /carts /orders /7730951/checkouts /design_theme_id /preview_theme_id /preview_script_id
Nutch	All subpages are denied to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

$99 Convertible Dresses Australia One Gown Endless Possibilities – The Gown House

Character length : 108

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	7	9	0	0	0

Heading structure in the source code

<H1>
<H2> HOME OF THE $99 INFINITY GOWN
<H2> 25 BEAUTIFUL COLOURS
<H2> FREE SHIPPING WITHIN AUSTRALIA
<H2> Collection list
<H3> Infinity Gowns
<H3> Flower girls
<H3> Fabric Swatches
<H2> What is an infinity gown?
<H2> STYLE GUIDE
<H3> V-NECK WITH CROSS BACK
<H3> ONE SHOULDER
<H3> GRECIAN TWIST WITH CROSS BACK
<H3> STRAPLESS
<H3> SLEEVED
<H3> HALTER NECK
<H2> Testimonials

Word cloud

gown7
dresses6
gowns6
infinity6
ties5
thank5
matching3
testimonials3
swatches3
house3
service3
today3
terms3
just3
shop3
fabric3
search3
collections3
home3
want2
thankyou2
bridesmaid2
inspiration2
bow2
submit2
wrap2
back2
very2
dress2
cross2
like2
received2
endless2
children's2
style2
slideshow2
instructions2
free2
expand2
them2
quality2
cart2
faq's2

Keyword matrix

word	title	descriptions	heading
gown
dresses
gowns
infinity
ties
thank

Two Word cloud

infinity gown2
instructions inspiration2
terms contact2
just want2
gowns fabric2
thank you2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 8 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

//cdn.shopify.com/.. /2017-New-Arrival-Chiffon-Long-Bridesmaid...

Readability

Flesch–Kincaid Grade Level

4.00

Flesch Reading Ease

74.90

Coleman Liau Index

11.90

Automated Readability Index (ARI)

3.10

Dale–Chall Readability

5.10

SMOG Index

7.80

Spache Readibility

5.00

Number of letters

2085

Number of words

443

Number of sentences

Average words per sentences

Number of syllables

666

Syllables in words

674

Average syllables in words

1.50

Number of words in first three syllables

Percentage of word / syllables

13.32

Words not in Dale-Chall easy-word list

137

Words not in Spache easy-word list

124

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

1,549 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

568.86KB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

157.83KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

75.69KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://cdn.shopifycloud.com/payment-sheet/assets/latest/spb.js	5 minutes
https://cdn.shopify.com/.. /trekkie.storefront.min.js?v=2017.09.05.1...	30 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

337.67KB

Image optimisation

You can save 9KB (94% compression) by optimising the images below:

By lossless compressing the https://cdn.shopify.com/.. /The_Gown_House_logo_53733fef-99a6-424b-a... you can save 9KB (94%) data.

Links

We found a total of 25 different links.
Internal links: 24
External links: 1

External links:

Link text (anchor)	Link strength
Powered by Shopify

Internal links:

Link text (anchor)	Link strength
Skip to content
Home
Shop Collections
Infinity Gowns
Children's Gowns
Fabric Swatches
Matching Ties and Bow Ties
Instructions
Inspiration
FAQ's
Testimonials
Terms
Contact Us
https://www.thegownhouse.com.au
Log in
Cart Cart
Shop Collections .cls-1{fill:#231f20}expand
Flower girls
Search
Ask us a question
Sizing Charts
Returns
Facebook
The Gown House

Website security

23.227.38.64

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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royalhomehardware.com

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tech-crawl.com

theworkhousegallery.co.uk

lyleandsmith.com

shopla.style

shopchews.com

shredlifeclothingco.com

canadacleanroomsupply.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H1 : , ( 83px from top )
H2 : HOME OF THE $99 INFINITY GOWN , ( 437px from top )
H2 : What is an infinity gown?, ( 998px from top )
H2 : Collection list, ( 1406.8125px from top )
H3 : $99 INFINITY GOWNS , ( 1503.3125px from top )
H3 : FABRIC SWATCHES , ( 1503.3125px from top )
H3 : MATCHING TIES , ( 1652.3125px from top )
H3 : MATCHING BOW TIES , ( 1652.3125px from top )
H2 : STYLE GUIDE, ( 1806.8125px from top )
H3 : V-NECK WITH CROSS BACK, ( 2080.25px from top )
H3 : ONE SHOULDER, ( 2387.25px from top )
H3 : GRECIAN TWIST WITH CROSS BACK, ( 2694.25px from top )
H3 : STRAPLESS, ( 3001.25px from top )
H3 : SLEEVED, ( 3308.25px from top )
H3 : HALTER NECK, ( 3615.25px from top )
H2 : Testimonials, ( 3718.75px from top )

Typos

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SEO report of thegownhouse.com.au

$99 Convertible Dresses Australia One Gown Endless Possibilities ...